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Global Mobile Engagement Market Analysis 2016-2020 and Forecast 2021-2026

Snapshot

The global Mobile Engagement market size is estimated at xxx million USD with a CAGR xx% from 2016-2020 and is expected to reach xxx Million USD in 2021 with a CAGR xx% from 2021 to 2026. The report begins from overview of Industry Chain structure, and describes industry environment, then analyses market size and forecast of Mobile Engagement by product, region and application, in addition, this report introduces market competition situation among the vendors and company profile, besides, market price analysis and value chain features are covered in this report.

Product Type Coverage (Market Size & Forecast, Major Company of Product Type etc.):
SMS & MMS
Push Notification
In-App Messaging
E-mail

Company Coverage (Company Profile, Sales Revenue, Price, Gross Margin, Main Products etc.):
IBM
SALESFORCE
ORACLE
ADOBE
VIBES
SELLIGENT
URBAN AIRSHIP
APPBOY
LOCALYTICS
SWRVE
TAPJOY
MARKETO

Application Coverage (Market Size & Forecast, Different Demand Market by Region, Main Consumer Profile etc.):
Financial Services
Communication
Retail
Medical
Education
Others

Region Coverage (Regional Production, Demand & Forecast by Countries etc.):
North America (U.S., Canada, Mexico)
Europe (Germany, U.K., France, Italy, Russia, Spain etc.)
Asia-Pacific (China, India, Japan, Southeast Asia etc.)
South America (Brazil, Argentina etc.)
Middle East & Africa (Saudi Arabia, South Africa etc.)

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Table of Contents
Table of Contents
1 Industry Overview
1.1 Mobile Engagement Industry
Figure Mobile Engagement Industry Chain Structure
1.1.1 Overview
1.1.2 Development of Mobile Engagement
1.2 Market Segment
1.2.1 Upstream
Table Upstream Segment of Mobile Engagement
1.2.2 Downstream
Table Application Segment of Mobile Engagement
Table Global Mobile Engagement Market 2016-2026, by Application, in USD Million
1.2.3 COVID-19 Impact
1.3 Cost Analysis
2 Industry Environment (PEST Analysis)
2.1 Policy
2.2 Economics
2.3 Sociology
2.4 Technology
3 Mobile Engagement Market by Type
3.1 By Type
3.1.1 SMS & MMS
Table Major Company List of SMS & MMS
3.1.2 Push Notification
Table Major Company List of Push Notification
3.1.3 In-App Messaging
Table Major Company List of In-App Messaging
3.1.4 E-mail
Table Major Company List of E-mail
3.2 Market Size
Table Global Mobile Engagement Market 2016-2020, by Type, in USD Million
Figure Global Mobile Engagement Market Growth 2016-2020, by Type, in USD Million
Table Global Mobile Engagement Market 2016-2020, by Type, in Volume
Figure Global Mobile Engagement Market Growth 2016-2020, by Type, in Volume
3.3 Market Forecast
Table Global Mobile Engagement Market Forecast 2021-2026, by Type, in USD Million
Table Global Mobile Engagement Market Forecast 2021-2026, by Type, in Volume
4 Major Companies List
4.1 IBM (Company Profile, Sales Data etc.)
4.1.1 IBM Profile
Table IBM Overview List
4.1.2 IBM Products & Services
4.1.3 IBM Business Operation Conditions
Table Business Operation of IBM (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.2 SALESFORCE (Company Profile, Sales Data etc.)
4.2.1 SALESFORCE Profile
Table SALESFORCE Overview List
4.2.2 SALESFORCE Products & Services
4.2.3 SALESFORCE Business Operation Conditions
Table Business Operation of SALESFORCE (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.3 ORACLE (Company Profile, Sales Data etc.)
4.3.1 ORACLE Profile
Table ORACLE Overview List
4.3.2 ORACLE Products & Services
4.3.3 ORACLE Business Operation Conditions
Table Business Operation of ORACLE (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.4 ADOBE (Company Profile, Sales Data etc.)
4.4.1 ADOBE Profile
Table ADOBE Overview List
4.4.2 ADOBE Products & Services
4.4.3 ADOBE Business Operation Conditions
Table Business Operation of ADOBE (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.5 VIBES (Company Profile, Sales Data etc.)
4.5.1 VIBES Profile
Table VIBES Overview List
4.5.2 VIBES Products & Services
4.5.3 VIBES Business Operation Conditions
Table Business Operation of VIBES (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.6 SELLIGENT (Company Profile, Sales Data etc.)
4.6.1 SELLIGENT Profile
Table SELLIGENT Overview List
4.6.2 SELLIGENT Products & Services
4.6.3 SELLIGENT Business Operation Conditions
Table Business Operation of SELLIGENT (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.7 URBAN AIRSHIP (Company Profile, Sales Data etc.)
4.7.1 URBAN AIRSHIP Profile
Table URBAN AIRSHIP Overview List
4.7.2 URBAN AIRSHIP Products & Services
4.7.3 URBAN AIRSHIP Business Operation Conditions
Table Business Operation of URBAN AIRSHIP (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.8 APPBOY (Company Profile, Sales Data etc.)
4.8.1 APPBOY Profile
Table APPBOY Overview List
4.8.2 APPBOY Products & Services
4.8.3 APPBOY Business Operation Conditions
Table Business Operation of APPBOY (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.9 LOCALYTICS (Company Profile, Sales Data etc.)
4.9.1 LOCALYTICS Profile
Table LOCALYTICS Overview List
4.9.2 LOCALYTICS Products & Services
4.9.3 LOCALYTICS Business Operation Conditions
Table Business Operation of LOCALYTICS (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.10 SWRVE (Company Profile, Sales Data etc.)
4.10.1 SWRVE Profile
Table SWRVE Overview List
4.10.2 SWRVE Products & Services
4.10.3 SWRVE Business Operation Conditions
Table Business Operation of SWRVE (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.11 TAPJOY (Company Profile, Sales Data etc.)
4.11.1 TAPJOY Profile
Table TAPJOY Overview List
4.11.2 TAPJOY Products & Services
4.11.3 TAPJOY Business Operation Conditions
Table Business Operation of TAPJOY (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)
4.12 MARKETO (Company Profile, Sales Data etc.)
4.12.1 MARKETO Profile
Table MARKETO Overview List
4.12.2 MARKETO Products & Services
4.12.3 MARKETO Business Operation Conditions
Table Business Operation of MARKETO (Sales Revenue, Cost, Gross Margin)
5 Market Competition
5.1 Company Competition
Table Global Mobile Engagement Sales Revenue 2016-2020, by Company, in USD Million
Table Global Mobile Engagement Sales Revenue Share 2016-2020, by Company, in USD Million
Figure Global Mobile Engagement Sales Revenue Share in 2020, by Company, in USD Million
Table Global Mobile Engagement Sales Volume 2016-2020, by Company, in Volume
Table Global Mobile Engagement Sales Volume Share 2016-2020, by Company, in Volume
Figure Global Mobile Engagement Sales Volume Share in 2020, by Company, in Volume
5.2 Regional Market by Company
Figure North America Mobile Engagement Market Concentration, in 2020
Figure Europe Mobile Engagement Market Market Concentration, in 2020
Figure Asia-Pacific Mobile Engagement MMarket Concentration, in 2020
Figure South America Mobile Engagement Market Concentration, in 2020
Figure Middle East & Africa Mobile Engagement Market Concentration, in 2020
6 Demand by End Market
6.1 Demand Situation
6.1.1 Demand in Financial Services
Figure Mobile Engagement Demand in Financial Services, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Financial Services, 2016-2020, in Volume
6.1.2 Demand in Communication
Figure Mobile Engagement Demand in Communication, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Communication, 2016-2020, in Volume
6.1.3 Demand in Retail
Figure Mobile Engagement Demand in Retail, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Retail, 2016-2020, in Volume
6.1.4 Demand in Medical
Figure Mobile Engagement Demand in Medical, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Medical, 2016-2020, in Volume
6.1.5 Demand in Education
Figure Mobile Engagement Demand in Education, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Education, 2016-2020, in Volume
6.1.6 Demand in Others
Figure Mobile Engagement Demand in Others, 2016-2020, in USD Million
Figure Mobile Engagement Demand in Others, 2016-2020, in Volume
6.2 Regional Demand Comparison
Table Regional Demand Comparison List
Table Major Application in Different Regions
6.3 Demand Forecast
Table Mobile Engagement Demand Forecast 2021-2026, by Application, in USD Million
Figure Mobile Engagement Market Growth 2021-2026, by Application, in USD Million
Figure Mobile Engagement Market Share in 2026, by Application, in USD Million
Table Mobile Engagement Demand Forecast 2021-2026, by Application, in Volume
Table Mobile Engagement Market Growth 2021-2026, by Application, in Volume
Table Mobile Engagement Market Share in 2026, by Application, in Volume
6.4 Impact of the COVID-19 on the Demand
7 Region Operation
7.1 Regional Production
Table Mobile Engagement Production 2016-2020, by Region, in USD Million
Table Mobile Engagement Production 2016-2020, by Region, in Volume
7.2 Regional Market
Table Global Mobile Engagement Market 2016-2020, by Region, in USD Million
Table Global Mobile Engagement Market Share 2016-2020, by Region, in USD Million
Table Global Mobile Engagement Market 2016-2020, by Region, in Volume
Table Global Mobile Engagement Market Share 2016-2020, by Region, in Volume
7.3 by Region
7.3.1 North America
7.3.1.1 Overview
Figure North America Mobile Engagement Market Size and Growth 2016-2020, in USD Million
Figure North America Mobile Engagement Market Size and Growth 2016-2020, in Volume
7.3.1.2 by Country (U.S., Canada, Mexico)
Table North America Mobile Engagement Market Size 2016-2020, by Country, in USD Million
Table North America Mobile Engagement Market Size 2016-2020, by Country, in Volume
7.3.2 Europe
7.3.2.1 Overview
Figure Europe Mobile Engagement Market Size and Growth 2016-2020, in USD Million
Figure Europe Mobile Engagement Market Size and Growth 2016-2020, in Volume
7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.)
Table Europe Mobile Engagement Market Size 2016-2020, by Country, in USD Million
Table Europe Mobile Engagement Market Size 2016-2020, by Country, in Volume
7.3.3 Asia-Pacific
7.3.3.1 Overview
Figure Asia-Pacific Mobile Engagement Market Size and Growth 2016-2020, in USD Million
Figure Asia-Pacific Mobile Engagement Market Size and Growth 2016-2020, in Volume
7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.)
Table Asia-Pacific Mobile Engagement Market Size 2016-2020, by Country, in USD Million
Table Asia-Pacific Mobile Engagement Market Size 2016-2020, by Country, in Volume
7.3.4 South America
7.3.4.1 Overview
Figure South America Mobile Engagement Market Size and Growth 2016-2020, in USD Million
Figure South America Mobile Engagement Market Size and Growth 2016-2020, in Volume
7.3.4.2 by Country (Brazil, Argentina etc.)
Table South America Mobile Engagement Market Size 2016-2020, by Country, in USD Million
Table South America Mobile Engagement Market Size 2016-2020, by Country, in Volume
7.3.5 Middle East & Africa
7.3.5.1 Overview
Figure Middle East & Africa Mobile Engagement Market Size and Growth 2016-2020, in USD Million
Figure Middle East & Africa Mobile Engagement Market Size and Growth 2016-2020, in Volume
7.3.5.2 by Country (Saudi Arabia, South Africa etc.)
Table Middle East & Africa Mobile Engagement Market Size 2016-2020, by Country, in USD Million
Table Middle East & Africa Mobile Engagement Market Size 2016-2020, by Country, in Volume
7.4 Regional Import & Export
7.5 Regional Forecast
Table Mobile Engagement Market Forecast 2021-2026, by Region, in USD Million
Table Mobile Engagement Market Forecast 2021-2026, by Region, in Volume
8 Marketing & Price
8.1 Price and Margin
8.1.1 Price Trends
8.1.2 Factors of Price Change
Table Price Factors List
8.1.3 Manufacturers Gross Margin Analysis
8.2 Marketing Channel
Figure Marketing Channels Overview
9 Research Conclusion

Research Process

The research starts with the extensive procurement process of data/information and statistics from company annual reports, government websites, statistic agencies, and paid databases. This information creates a base for the study. This information also helps to define the scope and to narrow down the area for study for the market. This raw information is processed and analysed to extract crisp data points which currently affect or are likely to affect the industry over the forecast period. After analysing the information, a proprietary market estimation & forecast technique is applied, which generates the quantitative figures/sizes of the market/sub-segments in the current scenario as well as for over the forecast period. After populating the market sizes & estimates, numbers are verified with the industry participants and key opinion leaders. The wide network of industry participants performs a value addition in the research and verify the numbers & estimates of the study. In the last stage of the research process, a final report is prepared which is then published on different websites as well as distributed through various channels. Below figure contains the different stages of the whole research performed to produce the report.

After populating the market sizes & estimates, numbers are verified with the industry participants and key opinion leaders. The wide network of industry participants performs a value addition in the research and verify the numbers & estimates of the study. In the last stage of the research process, a final report is prepared which is then published on different websites as well as distributed through various channels. Below figure contains the different stages of the whole research performed to produce the report.

DATA MINING

Data mining is one of the extensive stages of our research process. It involves the procurement of market data and related information through different verified & credible sources. This step helps to obtain the raw information about the supply chain of the industry, the monetary process of different Products & End-Uses, the pool of market participants & the nature of the industry and the scope of the study. The data mining stage comprises both primary as well as secondary sources of information. Some of the key data sources are as follows:

Secondary Research In the process of secondary research, various sources are referred to identify and collect industry trends and information for the research process. We at having access to some of the most diversified and extensive paid databases which give us the most accurate data/information on markets sizes, Products and pricing.

In the primary research process for data mining, various key industry participants from both supply and demand side are interviewed to obtain both qualitative as well as quantitative information on the market. In-depth interviews with key primary respondents, including industry professionals, subject matter experts (SMEs), industry consultants, and C-level executives of major companies are conducted to obtain critical qualitative and quantitative aspects pertaining to the market, as well as to assess the prospects for market growth over the forecast period.

ANALYSIS

This step involves the analysis & mapping of all the information procured from the previous step. This step also encompasses the scrutiny of data discrepancies observed across various data sources and finalising the appropriate data for estimation and forecasting. This analysis is done by our experienced panel of industry analysts.

MARKET ESTIMATION

Understanding and penetrating the market in terms of valuation is a crucial task in the process of business research. This again becomes significantly important while investing and choosing the business opportunities. In this regard, we perform two ways market sizing approach simultaneously namely top-down and bottom-up approaches. In this step, we place different data points, numeric attributes, information, and industry trends at an appropriate space in order to deduce the estimates & forecast values over the coming years. We use different mathematical models to estimate the market sizes of different economies and segments. Each of which is further summed up to define the total market. We own a proprietary tool for market estimations which helps us to comprehend market size estimates & forecasts for different markets and industries. Below figure explains the process of market estimation using independent tool employed by our analysts to get the sizing off the market.